The marketing for a game starts the second it is announced. The job of marketing is to not only increase awareness of a title, but maintain hype through the game’s release. Shorter marketing cycles are typically more effective because they have a tighter focus. Red Dead Redemption 2 ’s marketing started in late 2016. While it is intermittent, this incredibly long cycle will likely see the game fall off some people’s radar for months before they suddenly remember that it exists. Rockstar is no stranger to long marketing cycles, but that doesn’t change the fact that it could still negatively impact the game’s sales. Red Dead simply isn’t as well known as GTA , so it needs every push it can get to take the gaming world by storm once ag
2017 is shaping up to be a landmark year for video games. Not only do we have the likes of The Legend of Zelda: Breath of the Wild , Horizon: Zero Dawn , and Persona 5 already released, but Wolfenstein: The New Colossus , Crackdown 3 , Far Cry 5 , and God of War are all set to release before spring 2018. Red Dead may be a beloved game, but it doesn’t have the name recognition of Rockstar’s other big open-world crime game, or the popularity of some of the other games coming out. Even with this delay moving it away from the likes of Call of Duty WW2 and Battlefront 2 , the game still has to go up against some of the most highly anticipated titles of the past couple of ye
While the original Read Dead Redemption did not even allow characters to swim, a glimpse of a character out in open waters in a kayak has caused some to speculate whether gamers will be able to travel across the seas. This might seem like a stretch for Feybreak Island Expansion some, but again given the limited amount of information fans have to go on, speculation is all that rema
Or shall we say Zyra? Them boys won’t leave the plants alone! Zyra may not be the strongest champion in the game and you know she is statistically the squishiest. But does that stop her from being a threat? Of course not! I don’t blame her for being particular about her plants. After all, she’s literally a plant that took on the form of a humanoid in order to save herself from extinction. The plants she summons are part of her. That’s like someone stepping on your own flesh and blood. Disgust
You know how we control the champions in League of Legends ? Well, someone has to control the monsters, right? You didn’t think they were NPCs, did you? It’s true that minions feed, dragons are in a lot of fights, and Baron is The Rift’s Most Wanted. In their world, they are victims who must watch their own backs or be attacked by potentially ten people at once! That’s scary for the poor dragon who is in the middle of a team fight. All he can do is fight them off for a few seconds before he’s completely destroyed and his brethren must take his pl
This seems nearly impossible seeing as we’re almost at the 10-year anniversary of the game’s announcement, but I feel fairly positive Final Fantasy XV might at least launch in Japan by the time 2015 ends. The fact that we’re getting a gameplay demo in 2015, the large amount of gameplay trailers released in 2014, and the fact that the English voice-overs are already done is enough evidence to suggest we’ll be playing Final Fantasy XV sooner than later.
Now, timed-exclusives have been received rather poorly by gamers–and rightfully so. No one wants to feel like their console is the inferior box, or that they made the wrong purchasing decision. However, that is simply the nature of the business today, and short of owning every current gaming system, there is truly no way to guard against this sort of marketing strat
As a modern Western in the vein of recent classics like 3:10 to Yuma , The Proposition takes the essential elements of the Western genre and invigorates it with more contemporary filmmaking techniques and some particularly striking violence that pulls you into the experience. Aside from those similarities though, the mood and atmosphere that The Proposition captures feels very much in line with the way that Rockstar depicts its Western open-world in the Red Dead games, and that feeling will only be expanded with the ways that Red Dead Redemption 2 (so far) seems to be delivering an even more striking and dynamic world to explore.
December 2014 was a terrible time to be a gamer. Not only did we have to contend with the buggy launches of DriveClub, Assassin’s Creed: Unity, and Halo: The Master Chief Collection, but we also had to deal with Lizard Squad who sought to ruin Christmas for so many gamers. With no purpose or intent, Lizard Squad bombarded PSN and Xbox Live servers with DDOS attacks. This crippled PSN and Xbox Live throughout the month, but also on Christmas Day when thousands of new PS4 and Xbox One owners were unwrapping their consoles. These consoles need firmware update to properly function, something that can’t be done if the consoles can’t connect online. We hope that in 2015 this malicious group stays away from PSN and Xbox Live.